Exhibitor PR News

Keep up-to-date on news, media outreach opportunities, upcoming CTA and CES-related events, and partner opportunities leading up to CES in January.

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*Last updated November 1, 2017


Promote Your Product Launch
_M4_5596Don't get lost in more than 3,900 expected exhibitors at CES 2018. The Product Launch Page will serve as a resource for media to quickly see what technologies have been announced at CES, where to find it and how to connect directly with exhibitors for more information. Promote your new product to more than 7,000 media on the CES Product Launch Page.

Submit B-Roll Footage
Your B-roll footage could be featured in a series of preshow videos highlighting the latest trends. To submit B-roll, complete this form and attached current or historical footage of your product(s) on the CES show floor or product footage outside of the show floor it its natural setting. Last year's preshow video series was posted on YouTube, CES.tech, Facebook and Twitter and received nearly 500,000 views.
DEADLINE: December 1, 2017
Submit a Pitch Video
Show the more than 7,000 media expected to attend CES what you're bringing to the show floor and why they should visit your booth with a pitch video, which will be posted on the CES website and YouTube. Last year’s videos were featured on CES.tech and received more than 9,500 views. Submit your 30-second video today and capture the media’s attention as you prepare for CES.
DEADLINE: December 1, 2017
See a List of Registered Media
RegisteredMediaPull targeted media lists for your news releases and media event pitches. The lists will be updated daily, and you can filter by product category. If you are hosting an official news conference at CES, the media list will be emailed to you one month in advance.
NOTE: Media choose whether to list a phone number or email. If none is listed, CES cannot release that information.
AVAILABLE: December 1, 2017

Celebrity Appearance and Special Event Promotion Request Form
Promote your celebrity appearance or special event at your CES booth, and we will include it in our pre-show special event press release and on our Celebrities at CES page. Submit now! 
DEADLINE: December 29, 2017

CESTVBe Featured in CESTV Video Series
With more than 3,800 exhibitors expected at CES 2018, CESTV video coverage is your opportunity to stand out from the crowd and promote your product during the show. Check out CESTV videos from CES 2017 that highlighted the most essential trends, announcements and news straight from the show floor. Complete the CESTV Coverage Consideration Form to be considered for on-site coverage by our CESTV film crew. If selected, exhibitors will be notified prior to CES about when filming will take place on site.
DEADLINE: January 1, 2018
List Your PR Contact Information
Make sure the media can reach you with questions. Include your company’s PR contact within your CES 2018 directory listing, which can shared with registered CES media when they have questions. PR contacts also receive this e-newsletter to stay on top of all PR programs and opportunities, important deadlines, and breaking show news. Add or update your company’s PR contact information.
DEADLINE: January 7, 2018
The CES Stance on Outboarding
Outboarding is any exhibit, demonstration, event or branded activation at a non-official CES venue, and it is a serious violation of CES policy and the International Association of Exhibitions and Events (IAEE) guidelines with consequences.

Please read the official CES Stance on Outboarding for more information.
Awards at CES 2018
You work hard all year long – isn’t it time to get a little recognition for your awesome products? Applications are now being accepted for three awards that will be presented by Living in Digital Times during CES 2018:
  • Kids at Play Interactive (KAPi) Awards: The KAPi Awards celebrate excellence and innovation in children’s media, tech and toys. APPLY NOW! DEADLINE: November 15, 2017.
  • Best of Baby Tech: Best of Baby Tech recognizes the best-of-the-best in fertility, pregnancy and baby technology and products. APPLY NOW! DEADLINE: November 21, 2017.
  • Last Gadget Standing: Got an awesome gadget that’s destined to be the next big thing? APPLY NOW! DEADLINE: December 11, 2017.

Make i3 and the CES Show Guide part of your CES Plan
175x175bbGet attention at CES 2018 with It Is Innovation (i3), CTA’s premier publication that focuses on entrepreneurs who drive technology, policy and business. Get your message in front of CTA members as well as CES attendees, all year long. With bonus distribution on Capitol Hill and at Washington National, LaGuardia and Logan airports, i3 reaches more than 46,000 industry decision makers. And for the first time, you can bundle your ad with the CES Show Guide for even greater exposure at CES. Contact Aurelie Cornett for a media kit and to learn about our special CES offers, including additional benefits for CES 2018 exhibitors.

BusinessWire-logo_270x120Exhibitor News Distribution and Online Press Kit Services
As the official news distribution partner for CES 2018, Business Wire is pleased to offer a range of cost effective services to help exhibitors build their visibility at the show. Services include EventTrak ReportOnline Press KitNews Release Distribution and a Free Exhibitor Profile.