Exhibitor PR News

Keep up-to-date on news, media outreach opportunities, upcoming CTA and CES-related events, and partner opportunities leading up to CES in January.

Receive the Bimonthly Newsletter
Enter your PR contact's information into your Exhibitor Dashboard.

*Last updated December 20, 2017


CESTVBe Featured in CESTV Video Series
With more than 3,800 exhibitors expected at CES 2018, CESTV video coverage is your opportunity to stand out from the crowd and promote your product during the show. Check out CESTV videos from CES 2017 that highlighted the most essential trends, announcements and news straight from the show floor. Complete the CESTV Coverage Consideration Form to be considered for on-site coverage by our CESTV film crew. If selected, exhibitors will be notified prior to CES about when filming will take place on site.
DEADLINE: January 1, 2018

Promote Your Product Launch
_M4_5596Don't get lost in more than 3,900 expected exhibitors at CES 2018. The Product Launch Page will serve as a resource for media to quickly see what technologies have been announced at CES, where to find it and how to connect directly with exhibitors for more information. Promote your new product to more than 7,000 media on the CES Product Launch Page.

See a List of Registered Media
Pull targeted media lists for your news releases and media event pitches. The lists will be updated daily, and you can filter by product category. If you are hosting an official news conference at CES, the media list will be emailed to you one month in advance.
NOTE: Media choose whether to list a phone number or email. If none is listed, CES cannot release that information.
appstoreicon_finalDownload the CES 2018 App Today
The CES 2018 App, available for iOS and Android devices, has everything you need to plan for and navigate CES 2018 – the exhibitor list, full conference and event schedule, wayfinding, speaker list, in-app networking and important show information. Download the CES App by visiting CES.tech/CESApp or searching “CES 2018” in your app store.

Celebrity Appearance and Special Event Promotion Request Form
Promote your celebrity appearance or special event at your CES booth, and we will include it in our pre-show special event press release and on our Celebrities at CES page. Submit now! 
DEADLINE: December 29, 2017

List Your PR Contact Information
Make sure the media can reach you with questions. Include your company’s PR contact within your CES 2018 directory listing, which can shared with registered CES media when they have questions. PR contacts also receive this e-newsletter to stay on top of all PR programs and opportunities, important deadlines, and breaking show news. Add or update your company’s PR contact information.
DEADLINE: January 7, 2018
The CES Stance on Outboarding
Outboarding is any exhibit, demonstration, event or branded activation at a non-official CES venue, and it is a serious violation of CES policy and the International Association of Exhibitions and Events (IAEE) guidelines with consequences.

Please read the official CES Stance on Outboarding for more information.
High-Tech Retailing Conference and Marketplace Comes to CES 2018
Thousands of products are launched at CES every year. The retail environment that they’ll be entering is filled with opportunity. Data analysis, AR/VR, and new frictionless retail experiences await. If you or your clients are interested in selling smarter at retail, this year’s inaugural High-Tech Retailing Conference and Marketplace will let them know what’s on the horizon for retail in 2018.

As part of the Retail Marketplace on the show floor be sure to check out the Retail Innovation Lounge. The lounge, powered by Kwolia, will feature fireside chats, demos, tutorials and talks from the leaders in retail. To learn more about participating, email Linda Nessim. Find out more and register to attend here.
CNET's 15th Annual Next Big Thing SuperSession
Tuesday, Jan. 9, 3 PM - LVCC, N257
Join CNET and a panel of luminaries who are rethinking the way consumer electronics will silently and seamlessly shape our health, in the years to come. We’ll talk with futurists about robot caretakers to realists working towards making every piece of tech you own into a health & wellness device. Come learn how our phones, homes, wearables and even cars are converging into an invisible doctor, by your side at all times.
Stuff CES 2018 Wearable Tech Awards 
In 2018, Stuff will return once again to CES to announce the winners of its annual Wearable Tech Awards. Stuff's editors scour the convention halls and hand-pick the ten best wearable products that have impressed in terms of quality, potential or innovation. If you would like to enter your product for consideration, please email a short press release and images to wearableawards@haymarket.com. The results will be unveiled on Stuff.tv at 3.30 PM (Las Vegas time) on Thursday, January 11, 2018.
DEADLINE: January 3, 2018
Gary’s Book Club at CES 2018
Celebrating its fifth year, Gary's Book Club, presented by Barnes & Noble, returns to CES 2018. Authors in the technology industry will share their works and spark dynamic discussions at the Consumer Technology Association Stage in the LVCC Grand Lobby. Visit the website for a full list of participating authors and their signing schedules.
Make i3 and the CES Show Guide part of your CES Plan
175x175bbGet attention at CES 2018 with It Is Innovation (i3), CTA’s premier publication that focuses on entrepreneurs who drive technology, policy and business. Get your message in front of CTA members as well as CES attendees, all year long. With bonus distribution on Capitol Hill and at Washington National, LaGuardia and Logan airports, i3 reaches more than 46,000 industry decision makers. And for the first time, you can bundle your ad with the CES Show Guide for even greater exposure at CES. Contact Aurelie Cornett for a media kit and to learn about our special CES offers, including additional benefits for CES 2018 exhibitors.

BusinessWire-logo_270x120Exhibitor News Distribution and Online Press Kit Services
As the official news distribution partner for CES 2018, Business Wire is pleased to offer a range of cost effective services to help exhibitors build their visibility at the show. Services include EventTrak ReportOnline Press KitNews Release Distribution and a Free Exhibitor Profile.