Conference Track

Entertainment Summit

Technology is transforming the entertainment industry at an astonishing clip, creating huge choices in how to produce, monetize, market and distribute content for today’s increasingly digitally savvy audiences. Pioneers and innovators across TV, film, music and video games will converge to debate the best ways to advance their business.

Wednesday, January 9

9:00 – 9:40 AM

Conference Session

Audience Battle Royale: The Future of the TV Industry

LOCATION ARIA Level 1 Joshua 9

As viewers transform how they access and pay for content, what is the best way to build a meaningful business around TV? Is it possible to piece together big enough audience across new OTT channels/platform to matter to brand partners?

9:40 – 10:00 AM

Conference Session

Driving Innovation in Media

LOCATION ARIA Level 1 Joshua 9

Join EY's John Harrison and CBS Chief Analytics Officer Radha Subramanyam take on new business models, content trends and distribution strategies driving the modern media industry.

10:00 – 10:30 AM

Conference Session

Headliner Conversation with Viacom CEO Bob Bakish

LOCATION ARIA Level 1 Joshua 9

A closer look at how Viacom CEO's Bob Bakish is overseeing the company's impressive turnaround of its expansive TV and film properties.

10:30 – 11:00 AM

Conference Session

Headliner Conversation with Star Trek's Alex Kurtzman

LOCATION ARIA Level 1 Joshua 9

Hear about the future of the Star Trek franchise, including current CBS All-Access series Star Trek: Discovery

11:00 – 11:40 AM

Conference Session

New Rules of Engagement in the Disrupted Age

LOCATION ARIA Level 1 Joshua 9

It’s not just about making a good first impression. Brands must maintain a respectful but near constant presence with consumers and audiences. How are video and social platforms, online publishers and OTT players providing the best opportunities to smartly engage? What is the right omnichannel approach and creative direction to capture attention? Top marketers and platforms discuss their strategies to connect in today's disrupted landscape.

11:40 – 12:20 PM

Conference Session

Into the Zeitgeist: The Direct-To-Consumer Entertainment Economy

LOCATION ARIA Level 1 Joshua 9

TV, films, video games and music are increasingly delivered to consumers directly across a dizzying array of services and channels. What are the best business models, content discovery mechanisms and consumer experiences to succeed in this brave new media category?

1:35 – 2:05 PM

Conference Session

Headliner Conversation with Steve Harvey

LOCATION ARIA Level 1 Joshua 9

A look at Steve Harvey's expanding universe of series, including Family Feud, Little Big Shots and Steve

2:05 – 2:25 PM

Conference Session

WWE's Women's Evolution with Stephanie McMahon

LOCATION ARIA Level 1 Joshua 9

In February 2015, WWE fans demanded that the brand elevate female Superstars to be equal to men. Since then, the Women’s Division has undergone a tremendous transformation to answer this global call-to-action and enhance WWE’s business, including nearly doubling the number of women on its roster, increasing the number of female viewers and hosting the first women’s only Pay-Per-View event this past October. Stephanie McMahon will discuss how listening and engaging with your audience has shaped WWE’s brand development and business growth.

2:40 – 3:20 PM

Conference Session

Go Big or Go Big or Go Home – The IdeaMakers

LOCATION ARIA Level 1 Joshua 9

More so than for any other industry, the entertainment business can never rest on its laurels. There must always be great risk and provocative thinking to continue to shock, surprise and entertain. What are the next moonshots in media and entertainment?

3:20 – 3:35 PM

Conference Session

Headliner Conversation with Matthew Henick, Head of Content Strategy and Planning, Facebook

LOCATION ARIA Level 1 Joshua 9

An in-depth interview of a top entertainment personality.

3:35 – 4:15 PM

Conference Session

Brands and Trendsetting Storytelling Across Platforms

LOCATION ARIA Level 1 Joshua 9

In an onslaught of media options – storytelling can still reliably forge a compelling relationship with the audience. Who are the brilliant minds behind cutting-edge content, shaped by AR/VR, social media, AI and other technologies?

4:15 – 4:50 PM

Conference Session

Trust and Transparency in Advertising

LOCATION ARIA Level 1 Joshua 9

Marketers and advertisers talk about about opportunities and challenges in trusting that the right target audiences are interacting with their messaging. What advancing analytics are assuring that marketers are seeing ROI with their efforts?

4:50 – 5:15 PM

Conference Session

Headliner Conversation with Chris Daughtry

LOCATION ARIA Level 1 Joshua 9

A look at Chris Daughtry’s rise from American Idol stardom to frontman of the band Daughtry

All CES conference sessions are seated on a first-come, first-served basis.
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