Aimee Lapic

CMO, Pandora

Aimée Lapic is the CMO for Pandora where she is responsible for overseeing consumer brand strategy, market positioning, public relations and marketing communications, creative and performance-based and partnership marketing for the company. Previous to Pandora, Aimée served as the SVP/Global CMO for Banana Republic as well as the GM of Aimée was responsible for global P&L accountability for the ecommerce business and oversaw the creative and marketing teams across the $2.8B business. Prior to that, Aimée held numerous positions in 13 years across Gap, Inc., including SVP and GM of Gap Outlet International, where she drove 20 consecutive quarters of growth. Aimée currently serves as a Marketing Advisory Board member of Ridge Ventures, a VC firm focused on early-stage consumer internet and enterprise IT investments. Its current fund is $120MM. She holds a B.A. in English Literature from Princeton University, and an M.B.A. from Harvard Business School.

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