Rob Aitken

Managing Director, Deloitte Consulting LLP

Robert is a Managing Director in Deloitte Consulting’s Media & Entertainment practice where he leads the firm’s sell-side advertising initiatives. He has 25 years of experience as both an industry practitioner and consulting professional. Prior to Deloitte, he launched and managed an online video network with Associated Press and Microsoft. In addition to his client work he has authored many advertising studies and articles, e.g., http://adage.com/article/deloitte-digital/transform-traditional-sell-side-ad-organization/310978/

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