Steve Carlin

Chief Strategy Officer, SoftBank Robotics

Steve Carlin leads SoftBank Robotics America and as the global Chief Strategy Officer. In this role, he acts as the General Manager for the Americas region and oversees global marketing, product and strategy. Previously, Steve was at Facebook where he held the role of Global Head of Strategy – Gaming. In this role, he drove the global strategic vision for the company’s Gaming Business and was an external thought leader to the gaming industry. Prior to Facebook, Steve was the Senior Director of Marketing and Insights for Ubisoft where he held a series of roles in sales, shopper marketing, brand management, and strategy at Energizer and Procter & Gamble. Outside of SoftBank, Steve sits on the Consumer Technology Association’s Board of Industry Leaders and is an advisor to multiple startups in the US. Steve holds a BA in Geology from Miami University in Oxford, Ohio, and an MBA in Marketing and International Business from Goizueta Business School at Emory University in Atlanta.

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