Plastic Omnium has developed the Dynamic Welcome Light Projection System to support the growing mega trends of electrification and digitalization. As the mobility space continues to transform, we have all heard by now “lighting is the new chrome”. The innovative system is comprised of projection modules installed into the side sill of a vehicle that create dynamic projections of light on the ground. Illuminated patterns, graphic and warning symbols are all possible. The Dynamic Welcome Light Projection System enables sophisticated staging of a vehicle's welcome light while contributing to the safety of the driver and other vehicle occupants.