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Conference Session

Personalizing Advertising: Leveraging Data and Analytics

Thursday, January 9
11:00 AM - 11:40 AM
ARIA, Level 2, Mariposa 5
Marketing and Advertising
Learn how advertisers can harness data and analytics to create personalized campaigns. Discover strategies to tailor messages and improve customer engagement effectively.
Conference Track CMO Insights
All CES conference sessions are seated on a first-come, first-served basis.

Speakers

  • Mark Wagman

    Mark Wagman

    Partner, UTA and Managing Director, MediaLink, MediaLink

    Moderator

  • Preeti Farooque

    Preeti Farooque

    Global Head of Measurement, Pinterest

  • Megan Ramm

    Megan Ramm

    Head of Americas, Uber Advertising, Uber

  • Laurel Rossi

    Laurel Rossi

    CGO, Infillion

  • Dan Slivjanovski

    Dan Slivjanovski

    Chief Marketing Officer, DoubleVerify Inc.

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