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Conference Session

Personalizing Advertising: Leveraging Data and Analytics

Thursday, January 9
11:00 AM - 11:40 AM
ARIA, Level 2, Mariposa 5
Marketing and Advertising
Learn how advertisers can harness data and analytics to create personalized campaigns. Discover strategies to tailor messages and improve customer engagement effectively.
Conference Track CMO Insights
All CES conference sessions are seated on a first-come, first-served basis.

Speakers

  • Tira Baror

    Tira Baror

    Director, National Accounts, Consumer Technology Association

    Moderator

  • Preeti Farooque

    Preeti Farooque

    Global Head of Measurement, Pinterest

  • Dana McGraw

    Dana McGraw

    SVP, Data and Measurement Science, Disney

  • Dan Slivjanovski

    Dan Slivjanovski

    Chief Marketing Officer, DoubleVerify Inc.

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