Andrea Zapata
VP Measurement and Data Partnership for T-Mobile USA, Inc.
Andrea Zapata is the Vice President of Advertising Data, Measurement, and Partnerships at T-Mobile Advertising Solutions, where she spearheads data services, measurement, and insights products.
Sessions
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4:00 PM-6:00 PM
ARIA, Level 2, Mariposa 5
Comscore Data Divas ‘Spill the Tea’ on Measurement, Data and AI in the Real-World
Attendees will hear how these leaders are leveraging the power of data to shape a future where brand interactions feel less like algorithms and more like meaningful, human connections.
Conference Track
Visionaries and Vino