Christopher Vollmer
MD MediaLink
Chris is one of the most recognized and accomplished C-suite advisors to leading entertainment, media, technology, sports, and private equity companies. He is a Managing Director at MediaLink and a Partner with United Talent Agency.
His insights have been featured in the Financial Times, The New York Times, and The Wall Street Journal. In 2008 he authored the WSJ business bestseller Always On.
Sessions
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3:00 PM-3:30 PM
Culture as the Main Character: The Impact of Live
As audiences continue to fragment, 2024 saw cultural moments—Olympics, US election, women’s sports—ignite global conversations. How does it impact marketers’ streaming strategies?
Conference Track
MediaLink: Marketing Reinvented