Mike O'Donnell
CRO Vizio
Mike O’Donnell is the Chief Revenue/ Strategic Growth Officer for VIZIO, the second-largest smart TV company in America. O’Donnell is an advertising industry veteran who helped pioneer the first generation of connected TV advertising solutions. He led the launch of VIZIO’s exploding direct-to-device advertising business and transformed the streaming ecosystem on VIZIO’s platform.
Sessions
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3:05 PM-3:45 PM
Business of Media
Entertainment companies are pressed to grow revenues in a competitive global landscape. What are strategies and innovations to maximize monetization across platforms?
Conference Track
Entertainment Summit: A Variety Program