Paul Longo
GM, AI in Ads Microsoft
Paul Longo serves as GM, AI in Ads where he is responsible driving the monetization of Copilot, integrating AI technologies into ads products and enhancing customer engagement. Paul has led various business units, including Agency Development and Retail Media. He is the founder of the Microsoft Advertising Accessibility Community and serves on the board of the Rutgers Business School.
Sessions
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11:00 AM-11:40 AM
AI's Role in Shaping the Future of Media
Learn about the latest tech driving innovation in advertising and how AI can drive media performance and help you gain a competitive advantage.
Conference Track
DEPT: Making the Impossible Possible - The Era of AI Transformation