Tom Edwards
Consumer AI Leader EY
Tom Edwards serves as an AI leader @ EY. Over 25 years he's served as Chief Marketing, Data, Digital, and Innovation Officer. Named a 2024 Top AI Keynote Speaker to Watch, 2024 Global Recognition AI Award, 2024 Top 50 Tech Professional award. In 2022, DFWIMA Marketer of the Year, Tech Titan Technology Advocate award winner (2019), Advertising Age as a Marketing Technology Trailblazer (2017).
Sessions
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2:00 PM-2:40 PM
ARIA, Level 2, Mariposa 5
EY: Augmented Intelligence and the future of the Customer Experience at Keurig Dr. Pepper
We will explore how Keurig Dr Pepper (KDP) is using AI to deepen their connection with an already loyal consumer base and how EY and KDP are reinventing the Pepper Perks Loyalty Program.
Conference Track
C Space Storytellers