Will Lee
CEO ADWEEK
Will Lee is CEO of ADWEEK, a premier media brand serving marketing & advertising. He is leading its transformation into an essential business intelligence platform blending content, experiences, & community for the brand, agency, media, & tech ecosystem. Prior, Will was COO of NPR, overseeing strategy & growth. Previously, he led Time Inc.'s digital businesses for PEOPLE, EW, & Sports Illustrated.
Sessions
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2:00 PM-2:30 PM
Beyond the Buzzword: The Rise of Consumer Experiences
Learn from marketers creating immersive, personalized and socially responsible experiences that resonate with the diverse and evolving expectations of consumers.
Conference Track
MediaLink: Marketing Reinvented