Hitachi
Hitachi showcased its cutting-edge AI, digital, energy, and automation solutions at CES 2025, reinforcing its commitment to innovation, sustainability, and industry transformation.
Hitachi at CES®: Showcasing End-to-End Innovation
At CES, Hitachi made a bold statement: the future of technology is connected, intelligent, and sustainable. With a diverse portfolio spanning IT, OT, connected products, and industrial automation, Hitachi demonstrated how its end-to-end solutions are shaping industries and accelerating innovation in the age of AI.
Driving Transformation Across Industries
Hitachi’s CES exhibit was a showcase of cutting-edge solutions designed to propel businesses forward. From Communications and Media to Automotive, Energy, and Manufacturing, the company’s expertise in Digital Engineering, IT and Cloud Services, Industrial AI, and Robotics was on full display. Each sector-specific demonstration reinforced Hitachi’s leadership in innovation and sustainability, highlighting critical initiatives such as renewable energy and battery recycling.
Arya Barirani, Chief Marketing Officer, HitachiOur aim is always to try and get the Hitachi story in front of the audiences that we care about the most, and CES brings that community here
The experience was divided into four core innovation areas:
Digital Innovation: Technology is the backbone of transformation. Hitachi presented its expertise in Design-led Digital Engineering, IT and Cloud Services, and Cybersecurity—leveraging AI and the latest digital tools to enhance security and efficiency.
Energy & Sustainability: As industries demand more sustainable energy solutions, Hitachi is at the forefront of energy transformation. The exhibit featured advancements in energy distribution, electrification, and battery recycling—demonstrating a commitment to a cleaner, more resilient future.
Industrial Automation: The evolution of manufacturing and industrial automation is accelerating with AI-driven solutions. Hitachi showcased connected products and automation technologies designed to improve efficiency, reduce costs, and enable smarter operations.
Research & Development: Innovation is embedded in Hitachi’s DNA. Attendees explored the company’s forward-thinking R&D initiatives, including Advanced Industrial AI, Energy AI, and climate-conscious technology, reinforcing Hitachi’s role as a pioneer in emerging technologies.
Looking Ahead
Hitachi’s presence at CES underscored the event’s growing importance as a hub for B2B innovation. With an increasingly diverse audience that includes industries like automotive, the exhibit provided valuable opportunities for collaboration and business growth.
Arya Barirani, Chief Marketing Officer, HitachiCES has evolved over the years, and the audiences continue to get more diverse. We’re seeing a lot of B2B-type audiences in industries like automotive, and that’s a really great audience for Hitachi Solutions. We signed up for coming back next year. We are going a little bigger. Trying to expand our footprint. We feel good about coming back!
With Plans to expand its presence at CES 2026, Hitachi remains committed to driving innovation, fostering industry partnerships, and delivering technology solutions that make a real impact.
