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Conference Session

AI & Creativity: Navigating the New Frontier in Advertising

Thursday, January 9
9:00 AM - 9:40 AM
ARIA, Level 2, Mariposa 5
Marketing and Advertising
Examine how AI is being used to shape innovative marketing strategies while challenging and enhancing the human touch.
Conference Track CMO Insights
All CES conference sessions are seated on a first-come, first-served basis.

Speakers

  • Melissa Harrison

    Melissa Harrison

    Vice President, Marketing & Communications, Consumer Technology Association

    Moderator

  • Lori Goode

    Lori Goode

    Chief Marketing Officer, Index Exchange

  • Don McGuire

    Don McGuire

    CMO, Qualcomm

  • Mark Penn

    Mark Penn

    Chairman & CEO, Stagwell

  • Allison Stransky

    Allison Stransky

    VP, Samsung Electronics, Inc.

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