Schedule
Explore your options to connect, learn and be inspired at CES.
All times for in-person sessions and live streams are Pacific Standard Time.
2025 Schedule
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Accordion
Mon, Jan 06
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1:00 PM-1:40 PM
Gaming and Franchises: The Future of Gaming IP
A look at how the biggest IP brands in gaming were built and how this IP will expand into new territories.
Conference Track
Gaming
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2:00 PM-2:40 PM
A Cultural Revolution
A case study on the changing face of gaming - from user experience and behavior to software innovation and disruptive game development.
Conference Track
Gaming
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Tue, Jan 07
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9:00 AM-9:40 AM
AI Transformation in 2025: Speed, Innovation and Solving for Long-term Value
Companies must now embrace a mindset of urgency and a willingness to innovate and experiment to get ahead. Hear how AI can be a force multiplier—one that can drive long-term growth.
Conference Track
DEPT: Making the Impossible Possible - The Era of AI Transformation
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10:00 AM-10:40 AM
Rewriting the Creative Playbook: AI's Role in the Next Big Idea
Join us for a conversation between creators and the companies behind the most disruptive GenAI tools. Learn how to apply insights from those at the cutting edge of AI creativity.
Conference Track
DEPT: Making the Impossible Possible - The Era of AI Transformation
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11:00 AM-11:40 AM
From Doubt to Action: Why AI is Your New Media Strategy Ally
Learn how AI can boost media performance and improve decision-making from commerce leaders who are unlocking its full potential to gain a competitive advantage.
Conference Track
DEPT: Making the Impossible Possible - The Era of AI Transformation
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1:00 PM-1:40 PM
The Future of Gaming is Global
Hear from gaming leaders on the future of this worldwide phenomenon.
Conference Track
Gaming
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Wed, Jan 08
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10:00 AM-10:20 AM
Redefining Agency Dynamics: A Fireside Chat on AI, Geopolitics, and the Future of Marketing
Sir Martin Sorrell and a top automotive CMO discuss AI, geopolitics, and agency evolution.
Conference Track
Monks: AI Now - Innovation and Impact in Intelligent Automation
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10:20 AM-10:40 AM
Uncap Creative with Next-Gen Tech
Join a discussion on enterprise creativity and innovation between a brand leader and an Adobe executive.
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Monks: AI Now - Innovation and Impact in Intelligent Automation
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10:40 AM-11:10 AM
GenAI Personalization: Finally Fulfilling the Promise of Digital
This panel will explore how generative AI enables brands to deliver personalized marketing that drives revenue and improves ROI.
Conference Track
Monks: AI Now - Innovation and Impact in Intelligent Automation
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11:10 AM-11:40 AM
AI-Powered Transformation: Reimagine the Creative Enterprise
Join industry leaders to explore AI-driven transformation and collaboration strategies for enhanced efficiency and creativity.
Conference Track
Monks: AI Now - Innovation and Impact in Intelligent Automation
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4:00 PM-4:40 PM
AI integration and the Impact on Sports
Generative AI has the opportunity to reshape sports broadcasting. Learn how industry leaders are leveraging AI to transform the sports industry.
Conference Track
Sports
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